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Career City College

Digital Marketing Certificate

Enroll in our online Digital Marketing Certificate program to transform your career path today!

Begin your career in digital marketing or upgrade your skills by enrolling in our comprehensive Digital Marketing Certificate program.

Our digital marketing program covers the fundamentals of digital marketing, including choosing the best digital marketing tools and social media marketing tactics to reach a targeted demographic and enhance engagement.

Our program also ensures participants are well-versed in digital marketing strategy, equipping them with the necessary digital skills for strategic planning in this evolving landscape.

Upon completing our certificate in digital marketing, students will be confident in utilizing these digital marketing tools, preparing them to become skilled digital marketing professionals.

 


Online Courses
Designated Programs
One-on-One Instruction

Is Our Digital Marketing Certificate Right for You?

You Should Apply If

You are a strategic thinker
You are creative
You enjoy working with others
You understand people and their needs

Digital Marketing Certificate Career Outcomes

Average Wage (Canada: 2021-2022)

$31/hour

Number of Job Openings (Canada: 2022-2031)

73,700

Source: Job Bank of Canada

Is a Career in Digital Marketing Right for You?

Take the Career City College “Digital Marketing Career Training Readiness Quiz” to Find Out!

This fun quiz takes 3-minutes to complete and provides you with a personalized report! Learn your strengths, social styles, and what training and positions you’re best suited for.

Why Choose Career City College?

We Guarantee Our Resources, Guidance, And Support Until You Are Successfully And Gainfully Employed

Online Learning

Learn from anywhere in Canada with online courses.

One-on-One Instruction

Book one-on-one instructional sessions with your teachers.

Flexible Schedules

Start studying when you want with monthly program start dates.

Job Preparedness

Receive essential job-preparedness skills through program courses.

Financial Assistance

Get assistance in finding financial aid and payment options.*

Accelerated Programs

Enter the workforce faster with accelerated programs that focus on the essentials.

*Financial assistance is available for students who qualify. To determine your eligibility, please contact our Admissions Department.

Course Overview

✔ Identify various social media platforms, their functions, their targeted audiences and engagement styles

✔ Discover the importance of a stylistic approach to content curating and writing online to market businesses successfully

✔ Strategize how to allocate budgets and delegate efforts to optimize digital marketing campaigns

✔ Implement and develop online digital marketing tools and social media strategies to create an online business presence that enhances, supports and represents the brand

✔ Develop a website considering brand recognition, business strategy and optimal user experience and engagement

✔ Enhance and monitor the success of your online digital tools through implementing search engine optimization, engagement strategies and objectively analyzing metrics

Courses

  • Digital Marketing Fundamentals

This course highlights the dependence on digital marketing in business and corporate strategy. Students will become familiar with the importance of branding, the critical components of brand identity, and how to create a Unique Selling Proposition (USP). This course will also describe everyday purposes for various digital marketing channels, audiences, and reach.

  • Social Media Marketing Strategies Core

    Social media as a marketing tool can make or break a brand image and has rapidly become the channel of choice for companies to reach their target audience. Learn how to choose the right social media platform and how best to utilize the features offered in this course’s primary focus.

  • Social Media Marketing Strategies Advanced

    Select social media platforms based on how businesses can best use them to reach a targeted demographic. Learn how to implement social media strategies to create a successful social media campaign and represent a brand. Students will curate the best content for each social media channel and create and design appealing content to attract engagement and build a following.

  • Strategic Web Design

    Students will gain an understanding of Website design and how websites are built. They will learn newer methods to deliver and display unique and increasingly complex sites that appeal to a wide variety of demographics. Students will learn to use website templates, HTML5 programming, and WordPress. They will also build a fully functional website that showcases their talents.

  • Writing for the Web Content Development

    Reading online is a very different experience from reading print. Thus, even strong writers must discover how to tailor their content to the digital environment. This text will provide an in-depth look into the process of writing compelling copy, including brainstorming, outlining, drafting, and editing. Also, from white papers to eNewsletters, students will discover how to create content for various web purposes while learning to optimize it and capture the target audience’s attention. We’ll also examine video storyboarding, scripting, and how to promote content.

  • Search Engine Optimization

    Moving beyond basic keywords and PPC marketing, SEO examines what businesses need to do to get their content in front of their target audience. This course takes a broad view of the subject, covering more than Google incorporating SEO strategies across multiple platforms and geographic regions.

  • Digital Marketing Portfolio

    The digital marketing portfolio course allows students to culminate their work throughout the digital marketing course and create a presentation portfolio that will feature their work. This presentation portfolio will serve as a professional presentation tool when applying for jobs and working as a consultant with clients. It will allow the students to be creative in branding and showcase their work. It will enable students to be work-ready with a digital marketing portfolio before completing their program.

  • Career Planning

    This course introduces strategies for career planning, including strength analysis, resume writing, personal branding, and interview skills improvements. It allows students to strategically prepare for the next steps after completing their program.

Prerequisites

  • ✔ Applicants must have completed grade 12 or equivalent or have mature student status (at least 19 years old). Applicants whose primary language is not English must also achieve a minimum of 60% on the CCC language assessment before enrolling. Program admission requirements may not be waived by the student or the institution.

Job Opportunities

A certificate in digital marketing opens doors to diverse roles, including managing online communities, executing email marketing campaigns, advising on marketing strategies, and more. Earning our certificate will make your expertise highly demanded across various industry positions. 

  • Social Media Community Manager: Manage online communities to enhance brand engagement and interaction.
  • Marketing Assistant: Support marketing initiatives and aids in campaign execution.
  • Digital Marketing Coordinator: Coordinate digital marketing strategies and campaign implementation.
  • Marketing Consultant-Advertising: Provide expert advice on advertising strategies and campaigns.
  • Communications Specialist: Manage internal and external communications to uphold a positive image for the organization.
  • Event Marketing Specialist: Plan and execute event marketing strategies to maximize attendance and engagement.
  • Media Coordinator: Coordinate media activities and ensure effective communication between the organization and the media.
  • Public Relations Consultant: Advise public relations strategies and manage the organization’s reputation with the public and media

 

Source: Government of Canada

 

 

A young woman working on a notepad.

Program Tuition

Our Digital Marketing Certificate program is available for the following price.

Domestic Student

$8,100.00 (including GST)

International Student

$13,487.00 (including GST)

Please visit our finance page to learn more about the many options that can help fund your education.

Ready to Start Your Career in Digital Marketing?

Frequently Asked Questions

Make Informed Decisions, Clarify Any Doubts, And Ensure You Have The Best Possible Experience

Career City College is designated by the Private Training Institutions Branch (PTIB). Career City College has also been granted an Education Quality Assurance (EQA) designation, indicating our career college meets or exceeds provincial government standards for quality assurance and consumer protection. Furthermore, Career City College is a proud member of the National Association Of Career Colleges (NACC), ensuring our college meets the highest regulatory standards. These designations serve as a testament to our commitment to providing high-quality education, relevant training, and practical skills that prepare our students for successful careers.

Yes, all of Career City College’s programs are available online.

Yes, we have a dedicated FAO team to help guide students on their financial needs. Our Career Advisors will also assist you in discovering what scholarships may be available to you based on your circumstances. Please note that financial assistance is available for students that qualify. To determine your eligibility, please contact our Admissions Department.

At Career City College, we prepare our students for successful careers through hands-on training, an industry-aligned curriculum, and real-world experience. Our instructors are industry professionals, and our programs are designed with input from industry experts to ensure our graduates have the skills and knowledge employers are looking for. We also offer one-on-one career services to help students with job search strategies, resume writing, and interview skills.
At Career City College, you’ll experience several benefits that set us apart from other colleges. You can learn from anywhere in Canada with our online courses, providing flexibility and convenience. Our one-on-one instructional sessions with your teachers ensure you receive personalized attention, and our monthly program start dates allow you to begin studying when you’re ready. In addition, our program courses equip you with essential job-preparedness skills, and we offer assistance in finding financial aid and payment options (if eligible). Finally, our accelerated programs focus on the essentials, helping you enter the workforce faster.
Certainly! Career City College’s online programs let you learn from anywhere in Canada, allowing you to study at your own pace and on your own schedule.

Yes, this program is structured for self-paced learning. However, you must adhere to the set timeline to complete the program on time. If you have any questions or need to catch up on your studies, our teachers will assist you.

Yes, you’ll need a computer to access the online courses. Additional materials are also necessary to complete the course. Please fill out the request info form to receive a comprehensive list from one of our team members.

The exact cost of the certificate can be obtained by contacting us. Please fill out the request info form, and a Career Advisor will discuss the program’s tuition details with you.

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We’re Here to Help

Fill out the form below to request more information, and one of our skilled Career Advisors will be in touch with you shortly. They can help advise you on career paths, provide program information, reserve you a seat, and process your application.

How much is tuition?
When does the program start?
Am I eligible for financial aid?
What are my career prospects?
How much is tuition?
When does the program start?
Am I eligible for financial aid?
What are my career prospects?

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